Felicia Sherrod

Fractional CMO & Marketing Strategist | No-Fluff Marketing for Real Businesses

felicia-sherrod-chief marketing-officer

ABout Me

I’m Felicia Sherrod — a Marketing Strategist and Fractional Chief Marketing Officer (CMO) with over a decade of experience helping organizations scale with purpose.

I partner with service-based and product-based businesses to develop the strategy, systems, and execution needed to reach the next level — not just in visibility, but in revenue, engagement, and long-term growth. From SEO to campaign planning to digital infrastructure, I bring a full-scope approach that aligns your brand with your business goals.

Read My Full Story

say yes to a marketing partnership

I offer high-level marketing strategy and execution under a Fractional CMO model, serving clients who need more than surface-level marketing. My work is structured, collaborative, and rooted in outcomes — not vanity metrics.

Service Format

  • Minimum 3-month contracts

  • Monthly billing

  • Custom scopes based on real business goals

What's Included

  • Brand & Marketing Audit

  • Strategic Roadmap

  • Website Optimization (Copy, Design, SEO)

  • Campaign Planning & Execution (Paid + Organic)

  • Content Strategy & Creation

  • Analytics & Performance Tracking

  • Team Coaching & Support

Investment Range

Starting at $5,000 - $8,000/Month

Recent Work

  • Minnesota veterans career fair 2024

    Minnesota DEED

    Oversaw state-level marketing campaigns for workforce, small business, and economic development.

  • Flyer for free youth programming classes on coding for grades 3-11, featuring BDPA Twin Cities logo, a cartoon robot, and event details including schedule, location, contact information, and a QR code.

    BDPA Twin Cities

    We’re working on a full website overhaul, SEO, and campaign playbook development for an IT education nonprofit in Saint Paul, Minnesota.

  • A couple riding a Yamaha WaveRunner jet ski on the water, smiling and enjoying a sunny day at the beach.

    FAST-PWC Rentals

    Brand strategy, web development, SEO, and paid ads for a jet ski rental company in Southern California.

  • toneup-website-banner

    T.O.N.E. U.P.

    Website redesign, content strategy, SEO, and social media growth for a re-entry support nonprofit.

Woman in white shirt with earrings indoors, smiling and resting chin on hand.

Listen to the Podcast:

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Real-world insights for founders, marketers, and leaders who want to cut through the noise and build what lasts. Tune into my podcast or browse articles on strategy, storytelling, and creative leadership.

Listen to the Podcast

Read the Blog