FAQs
Frequently Asks Questions (FAQs)
Answers to the questions I have been asked the most about fractional cmo services.
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A Fractional CMO is a senior marketing executive who partners with your business part-time to lead strategy, creative direction, and growth. You get C-suite-level leadership without the cost of a full-time salary.
For small to mid-sized businesses, it’s a smart, scalable solution — especially if you’re ready to grow but not yet ready to hire an internal marketing department.
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A consultant advises.
An agency executes.
A Fractional CMO leads.
I develop your full marketing roadmap, oversee your team (or help you build one), manage partners and campaigns, and ensure every effort aligns with your revenue goals. You’re not getting a vendor — you’re gaining a marketing leader.
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Many businesses are strong operationally but lack senior marketing leadership. They may have agencies, freelancers, or internal staff — but no one connecting the dots between strategy, messaging, analytics, and execution.
A Fractional CMO steps in to:
Build structure and direction
Translate vision into measurable outcomes
Oversee branding, content, and digital strategy
Align marketing with growth and profitability
This model works beautifully for U.S. based businesses seeking honest and consistant high-level marketing expertise.
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You’re ready if:
Your business is growing but marketing feels inconsistent.
You’ve outgrown your agency and need strategy, not just ads.
You’re preparing for funding, expansion, or a rebrand.
You want to measure ROI, not just clicks and likes.
Fractional CMO support makes the most sense when you need clarity, leadership, and accountability — not just more marketing activity.
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Rates vary based on scope and experience. On average, Minnesota-based fractional CMOs range between $5,000–$15,000/month, depending on involvement level (strategic leadership vs. hands-on management).
My engagements typically start at six months, ensuring time for strategy, system setup, and measurable impact.
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No. While I’m based in Saint Paul, MN, my current client portfolio includes non-profit and for-profit businesses across the Midwest and West Coast — from Minneapolis, Minnesota to Corona, California. My approach is flexible, structured, and designed to meet you where you are.
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Most clients start with a 6–12-month retainer, depending on business goals.
The first 90 days are focused on:
Brand and marketing audits
Team alignment and process mapping
Digital infrastructure setup (analytics, CRM, email, SEO)
Launching quick-win campaigns for early traction
After that, we move into optimization, scaling, and performance measurement.
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I work best with businesses that are:
Ready to scale or stabilize growth
Seeking a unified marketing voice and strategy
Struggling with internal coordination or message clarity
Lacking leadership to connect brand, sales, and marketing operations
Industries often include service-based firms, e-commerce, creative and tech startups, professional services, education, and community-driven organizations.
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Absolutely. Fractional CMOs often act as the “glue” between leadership, marketing staff, and agency partners — ensuring everyone’s efforts move in one strategic direction.
My role is to lead, align, and optimize — not replace. If you already have great people, I make sure they’re being utilized effectively toward clear business goals.
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Yes. For businesses not ready for a six-month engagement, I offer 90-minute strategic intensives and marketing audits focused on brand, messaging, and infrastructure.
These sessions help you identify gaps, clarify your next steps, and determine whether a fractional CMO partnership is right for you.
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If you’re a U.S.-based business ready to level up your marketing strategy, start by completing the inquiry form on my website.
Once I review your submission, you’ll receive an email with next steps and a link to book your discovery session.

